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ICA Conference Presentation Practice

Presenters: Skye Wingate, Tessa DeAngelo

May 11, 2017
from 12:00 PM to 01:00 PM

Kerr Hall 386

Presenter: Skye Wingate

Title: Say something! Exploring physiological indicators of the cyberbullying bystander effect

Authors: Skye Wingate, Narine Yegiyan, Tessa DeAngelo

Abstract: Cyberbystanders have the potential to intervene on behalf of a victim when the victim is being targeted by a bully, but often choose not to. Researchers refer to this phenomenon as cyberbystander effect. It is frequently observed, yet little is known about factors that contribute to this effect. The goal of this specific experiment is to develop an initial understanding of how differing levels of message aggression induce certain physiological responses, and how those physiological responses impact subsequent intervention behavior. In this study bystanders were introduced to messages which gradually increased in the levels of aggressiveness while their physiological and behavioral responses were measured. Participants felt more aroused and more negative as the level of attack severity increased. They felt less positive as aggressiveness severity of the messages increase. Physiological responses showed similar patterns. Participants avoided responding to messages with higher levels of aggressiveness severity.

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Presenter: Tessa DeAngelo

Title: Small Cues Make a Big Difference: How E-mail Address, Subject Line, and Time Impact Effectiveness of Initial E-mail Communication

Authors: Tessa DeAngelo, Sarah Pollock, Bo Feng

Abstract: Within text-based computer-mediated communication, individuals use available cues to form initial impressions. This study examines how email cues influence the effectiveness of initial email communication in a professional context. Specifically, a field experiment was conducted to examine how three cues available in email communication – professionalism of email address (professional vs. non-professional email address), clarity of an email’s subject line (clear vs. non-clear subject line), and time of email delivery (morning vs. afternoon vs. evening) – influence the likelihood of the email being read and the likelihood of compliance with a request made in the email. A total of 2,400 professors from 24 institutions across the U.S. participated in this study. The study’s theoretical foundation, expected findings, and timeline for completion are discussed.

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